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The Preferred Community |
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Businesses helping businesses 11 Apr 2008 Where to find help for your business Page #1 If you are in business, one of your main goals is to get the word out in order to attract more customers. That is why we advertise! We spend hard earned money on newspaper ads in the hopes that they will bring back enough customers to justify the cost. This seldom happens, so we post a loss in advertising. This is just the way it is for many in business today. Some companies develop an niche that gets them noticed above their competitors. Everyone in the Prattville area knows about the Piggs in the car business. Mr. Pigg and his family operate a quality used car sales lot on Hy. 31 in Prattville. They used their name to develop a niche that works. "We are the only Piggs in the car business". It's memorable and it sticks therefore any advertising they do using this niche produces returns customers. That is what we all need to do! Come up with a niche that works. One that sticks in people's minds. Many times a humorous jingle works. Anything to make your business more noticeable than the next. We at The Prattville Guide have been looking for just such a niche and we have finally found one. "Get Going with the Guide?"™
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